Material elements in packaging design
Material elements in packaging design
The material element is the texture and texture of the surface of the material used in the packaging of the product. It often affects the visual effect of the packaging of the product. The best effect of the product can be achieved by using different surface changes or surface shapes of the material. Packaging materials, whether paper or plastic Materials, glass materials, metal materials, ceramic materials, bamboo and wood materials, and other composite materials all have different texture mechanism effects. Using different materials and properly combining and configuring them can provide consumers with novelty, coldness, or luxury. It feels that the material element is an important link in packaging design, and it directly affects the overall functions and economic costs of packaging, production and processing methods, and the recycling and disposal of packaging waste.
Packaging design lies in tireless attempts and explorations and the pursuit of the good life of human beings. Packaging design is a combination of art and natural sciences, which is applied to the protection and beautification of product packaging. It is not a broad-based "art", it is not simply decoration. It is a multi-functional embodiment containing comprehensive elements such as science, art, materials, economy, psychology, and market.
